With the digital marketing industry continuing to expand, the field has become an intriguing job market for individuals seeking employment. According to Silicon Republic, “the digital economy was growing 10 times faster than the traditional economy which resulted in a skills gap of approximately 900,000 vacancies in 2015.” However, with the flux of digital marketers increasing this […]
At the end of the day, the main factor that matters most to businesses utilizing digital marketing is return on investment (ROI). There are several digital marketing strategies available, but some are geared towards short term ROI and quick sales while others are long term focused. SEO, SEM, content marketing, social media, and email marketing can […]
Managing a restaurant in today’s fast paced, digital environment can be very difficult to keep up with. It’s well known how competitive the restaurant industry is, so how can your venue stand out from the crowd? Implementing effective digital marketing strategies is critical when it comes to increasing restaurant traffic and overall revenue. If your restaurant […]
Producing strong content is great, but does it drive relevant traffic? The ultimate purpose behind content marketing should always be driving as much relevant traffic as possible to your website, landing pages, or any other form of conversion method. At the end of the day, paying attention to basic SEO fundamentals will enhance content marketing efforts. […]
In the competitive world of E-commerce business, organizations are always trying to find tricks and strategies to increase online visibility and stand out from the crowd. Implementing effective E-Commerce strategies is becoming an essential factor for local businesses, and this trend will likely continue with the increasing number of online consumers. So the question becomes: […]
Google My Business (GMB) is a unique tool that provides local businesses with an opportunity to appear in Google search and map results to essentially increase local SEO rankings. Having a GMB listing and being active is critical in today’s digital world for local businesses in order to stand out from the crowd. Including important business […]
2018 will be a critical year in terms of marketing with all of the constant changes happening within the industry. Therefore, having the right marketing strategy in place will ensure that your organization doesn’t fall behind in 2018. The importance of online visibility in today’s digital world should never be overlooked, and it’s an aspect […]
Although there are numerous traits that digital marketing professionals must have to be successful, there are some in particular that appear to be more critical than others. Perseverance, detail oriented, and being a team player are all important traits. However, from our experience here at Onimod Global, here are three traits that we have found […]
Super Bowl LII just took place this previous Sunday (Feb 4th) and it’s well known that the cost of running an ad during the commercial breaks is outrageous. According to a report from Kantar Media, “the average cost of a 30 second super bowl ad in 2017 hit an all time high of $5.05 million.” […]
Regardless of how long your company has been in business, there will come a time when you realize you need assistance with online marketing efforts. The demand for engaging and effective digital marketing strategies is increasing, and numerous organizations don’t want to fall behind the curve. According to the U.S. Digital Marketing Spending Report from […]
