Pay-per-click (PPC) marketing is an incredibly effective tool. Whether you’re a small business owner looking to attract local customers or a large corporation aiming to increase your online presence, PPC can deliver measurable results and more. PPC
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1.) Define Key Performance Indicators Not all KPIs are created equal. When starting an advertising campaign, make sure to clearly state which metrics are most important to you. Do you want to focus on conversations, or reach?
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