Entries by Courtney O'Connell

Top 6 Digital Marketing Trends for 2025

Digital marketing in 2025 isn’t just evolving—it’s transforming the way brands build genuine connections with their audiences. While foundational elements like AI, personalization, and data analytics remain pivotal, exciting new trends are redefining the digital landscape at a remarkable speed. For marketers and business owners, understanding these emerging strategies is critical to crafting campaigns that […]

Navigating the Nuances: Expert Advertising Strategies for Finance, Insurance, and Banking in 2025

In 2025, the financial, insurance, and banking sectors are navigating a rapidly evolving advertising landscape. At Onimod Global, we specialize in guiding these industries through the complexities of modern marketing. Here’s an in-depth look at the current trends and how we can help you stay ahead. Advertising within financial services, insurance, and banking isn’t what […]

Top 5 Must Use Digital Marketing Tools

Fortunately in 2021, there are thousands of tools to utilize for your digital marketing efforts. Unfortunately, this oversaturated market has made it overwhelming for many to choose the right platforms for their marketing needs.  With Americans spending over 11 hours daily on their electronic devices, there’s not much space left for traditional marketing. And while digital […]

Social Media Design Mistakes All Marketers Should Avoid

Social media platforms, Facebook, Instagram, LinkedIn and Pinterest in particular, have become a vital part of every marketer’s toolkit. But just posting carelessly is not enough. If your content isn’t reaching or engaging as many users as you’d hope for, there could be a specific reason. It’s quality over quantity when it comes to social […]

4 Effective Ways to Generate Leads Online

Are you searching for new and effective ways to generate leads for your business online? Check out these 4 tactics.  1. Webinars  Webinars are a great opportunity to inform potential customers about your company, products and services, as well as drive more purchases. Be sure to inform your audience on how you can solve your […]

Why You Should Invest in Video Ad Marketing

Investing in video ads can help drive brand awareness, more engagement, foster a greater audience connection and ultimately boost sales. If you’ve yet to commit to a solid video marketing strategy, here are 3 reasons to consider.  Better Engagement Movement and sound are two elements of an ad that easily catch user attention. They also […]

4 Ways to Improve Your Lead Generation Process in 2021

A high-performing lead generation process involves many moving parts. While it’s important to generate a good number of leads, the quality is just as, if not more important. With proper lead generation tactics, your brand can forge relationships with consumers who are interested in your products or services, and are most likely to convert, increasing […]

Google Launches New Integration with WooCommerce to Expand Ecommerce Offerings

Google recently announced that they’re launching a new integration with WooCommerce that will allow their merchants to upload their product inventory across all of Google’s search and discovery surfaces. Last week, the extension went live for all 4.4 million of WooCommerce’s merchants.   The Integration’s Features: WooCommerce retailers can now sync their store with Google to […]