Is your 2021 resolution to improve your Google Ads campaigns and increase your overall business profitability? As marketers, it’s important to maintain control over our strategies and campaigns. Google’s optimizations are not always in the best interests
- Home
- Tag: Google Ads
Roughly a full year after the first announcement, Google confirms a new page experience update is coming to Google search results May 2021. This gives us all another 6 months to ensure pages are optimized to full
Effective paid search strategies are difficult to get right. You may have problems with budget, creative content, channel decisions and more. However, one of the biggest problems marketing departments have with the effective search engine advertising is
Almost every day, Google introduces changes to its ranking algorithm. They even claim to update their search algorithm several thousand times per year. Some are tiny tweaks, usually too small to notice. But, every once in a
New information from Google and Search Engine Land revealed today brand new products and features to be implemented in Google Ads. These new updates include automated insights, Performance Max campaigns, releasing Video Action out of beta and
You’ve narrowed your keywords, written compelling ad text, and perfected a great landing page. But when you check your Google Ads Quality Score, it's not performing well. Step one. Don't panic. A low quality score can translate
Google Ads: one of the top marketing tools which assists you in displaying ads to promote your products or services online. If you are using Google Ads to advertise your goods or services, then you are making
Google Ad policy has an interesting new update that ties in with current world events. Google is updating its advertising policies around housing, employment and credit opportunities, the company announced Thursday. The update is planned to roll
With the current situation of the world, not many are traveling outside of their residing neighborhoods, or even have the ability to. Being able to market your business locally and digitally is now more important than ever.
According to Google, Display Network sites reach over 90% of internet users worldwide. This presents a great opportunity to gain significant visibility for brands. Display ads have considerable potential, but to be effective they must be created
Recent Posts
How to Build Backlinks that Count
October 24, 2025
Which AI Tool Reigns Supreme in 2025?
October 9, 2025
Beyond One Hire: The Scalable Advantage of
October 6, 2025