There were a few new features recently introduced at the 2017 Google Marketing Next keynote. Google is constantly trying to optimize the experience it provides for both its marketers as well as its consumers who conduct millions
- Home
- Tag: Google Adwords
Now out of beta, similar audiences for Search enables advertisers to target users searching for the same kinds of things as recent site visitors. (more…)
Image Search recently launched “Similar items” on mobile web and the Android Search app. The “Similar items” feature is designed to help users find products they love in photos that inspire them on Google Image Search. Using
Onimod Global shares how the company says thousands more advertisers will gain access to store visits data as a result of improved measurement techniques and machine learning-powered modeling. (more…)
Business names in call-only ads, more detailed reporting and an expansion of automated call extensions are on the way. (more…)
Recent Posts
Beyond One Hire: The Scalable Advantage of
October 6, 2025
The Search Wars Heat Up with Apple’s
September 19, 2025
Email Marketing Beyond Newsletters: Interactive & Shoppable
September 4, 2025