If Covid-19 has taught us anything over the past year and a half, it’s that plans can really alter quickly. What you have forecasted as upcoming events or projects for today may not be correct even by
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As your trusted Google news source, here’s the latest update: Google is set to combine smart and standard display campaigns into a single option, announced yesterday Wednesday September 15th. And to add another change into the mix,
Search engine optimization, SEO, by definition is: a strategy in digital marketing which aims to improve your ranking on search engines. Sounds easy to conquer, but we all know it isn’t so simple. It’s extremely difficult to
Google Maps is one of the first things that people think of when you hear the phrase “local SEO.” When we think of any business that will have what I need, whether it’s furniture or food or
You heard it here first, Google is officially set to sunset their expanding text ads, or ETAs, in July of 2022. According to an announcement from Sylvanus Bent, Product Manager, Google Ads, advertisers will no longer be
Social media platforms, Facebook, Instagram, LinkedIn and Pinterest in particular, have become a vital part of every marketer’s toolkit. But just posting carelessly is not enough. If your content isn’t reaching or engaging as many users as
The CTA is a key element to any effective webpage. It lets users know what to do, helping them move through their buyer journey and ultimately works to increase conversions. Continue reading to learn more about CTAs,
Webinars can be an extremely effective tool to educate your audience, while moving leads down the sales funnel. While planning a webinar can be simple, keeping viewers engaged and driving results can be difficult. Let’s explore 4
Are you searching for new and effective ways to generate leads for your business online? Check out these 4 tactics. 1. Webinars Webinars are a great opportunity to inform potential customers about your company, products and services,
Investing in video ads can help drive brand awareness, more engagement, foster a greater audience connection and ultimately boost sales. If you’ve yet to commit to a solid video marketing strategy, here are 3 reasons to consider.
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