The B2B marketing landscape has shifted significantly over the past year. The pandemic has caused certain tactics to accelerate and move to the forefront. To stay relevant and competitive, B2B marketers have to embrace these newest industry
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Even though the majority of the world is still in the thick of COVID-19, it is crucial to consider what the post-COVID world is going to mean for our customers, our businesses, and the way we go
Google released new smart features and ways to buy ads on its different channels. Much like all other updates to Google Ads features, there will be learning curve with the new tools. Here is how you can
Google's partnership with Wix is raising to a new level. The companies have recently announced an expanded partnership that will integrate Google My Business (GMB) directly within Wix. GMB data can now be accessed by businesses, customer
Live streaming in 2021 is a game changer in terms of brand awareness and growing a following. This feature now offered on multiple platforms is a fun, rewarding, and incredibly valuable tool for growing your brand in
We're officially in full swing of 2021, and that has come with tighter privacy and data regulations across the board. Google, who is up against high pressure from regulators around antitrust and data privacy, announced that they
Video continues to be the king of content types as we work our way into 2021. All brands should be utilizing video, but certain types of videos appeal to some marketing objectives better than others. So, how
Have you heard of Clubhouse yet? It's the newest social media app to take the world by storm. The invite-only drop-in audio platform currently has over 2 million people users interacting with the platform each week. The
When it comes to SEO, both on-page and off-page efforts are equally important and need to be done appropriately. Link building is an off-page SEO technique that has become essential in enhancing a website’s rankings and its
The behavior of customers has completely changed making local search relevant and on the map. More and more consumers realize the ease and opportunity of online search and purchase due to restrictions on movement in the pandemic
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