With the holiday season upon us with Black Friday right around the corner, it's time to super-charge your email marketing strategy. The holiday season represents a huge opportunity for marketers to connect with their audiences and drive
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Instagram and Snapchat continue to heat up in the digital marketing world. Check out the gaudy numbers those social players are pulling as well as six other stats from the space in the last week that we
Marketers are getting increasingly aggressive on the digital front. They are implementing innovative techniques to make their offerings more visible and appealing to the masses. To this end, it is time we seriously consider video as a
We look at the 2015 stats that show great leaps forward and hurdles still to be overcome for digital marketing A decade or more ago, digital marketing, or internet marketing as it was more frequently referred to
When was the last time you conducted a thorough marketing analysis for your business? If your answer is, “I can’t remember,” don’t feel bad. Many business owners deprioritize marketing analyses in the face of more pressing needs.
October begins the holiday season for businesses and marketers. You should embrace the new seasons and holidays as part of your social media marketing strategy. The seasons are a perfect time to produce relevant content that revolves
With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed
In early 2015, Adobe surveyed nearly 1,000 digital marketers in the United States and Canada to learn priorities and tactics to be deployed in 2015. Industries included in the survey spanned everything from financial services to entertainment
A lot of websites rely on forms for important goals completion, such as completing a transaction on a shopping site or registering on a news site. For many users, online forms mean repeatedly typing common information like
Hackers can turn your nondescript website into a malicious spy bot in a matter of minutes, sending sensitive user data to hackers without your even realizing it. Worse, they can hack into your website databases and destroy
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