It’s hard to sell your products or services on Instagram without coming across as too “sales-y”. The more organic your feed is, the more native your content will look to the platform. Leave the sales focused posts
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It's fairly safe to say that 2020 was a tough year for us all, in personal and professional life. We have all needed to adjust to the new normal. One industry that was heavily impacted was influencer
Brick-and-mortar retail was a significant revenue-driver as recently as 2019, but Covid-19 has changed everything. The pandemic has already accelerated levels of e-commerce growth not previously expected until 2022 at minimum. Live shopping is coming up as
Nobody was prepared in the slightest for everything that occurred in 2020, and that includes digital marketing agencies. When initial shutdowns began worldwide, agencies all over the world decreased significantly in revenues. While 2021 still holds some
With so many different ranking factors for Google, over 200 in total, it's important to identify which are the most important that are essential to your success. Overall, there are several ranking factors that do little to
Facebook, one of the largest social and advertising platforms in the world, is increasingly relying on artificial intelligence to monitor the platform. If your small business ads are continuously getting blocked on Facebook, there may be another
Roughly a full year after the first announcement, Google confirms a new page experience update is coming to Google search results May 2021. This gives us all another 6 months to ensure pages are optimized to full
Rising to the top of Google's search results is no simple feat, but definitely doesn't mean you can't win. Even if you aren't in position 1 you're still able to outrank it. How so? The holy grail
Google has started to alert advertisers that it will soon stop showing search queries that triggered their ads when there is not “significant” data. What is exactly changing? On Google’s Search Terms Report support page they state, “Starting September
There are over 7 million active advertisers on Facebook, according to Statista. With this impressive number, you may be thinking that increasing your Facebook and Instagram ads budget is the only way to outperform your competition. The
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