• Get a Digital Audit
Onimod Global
  • Who We Are
    • Why Onimod Global
    • Google Partners
    • Careers
  • What We Do
    • SEO
    • SEM
    • Social Media
    • Website Development
    • Automation & Analytics
    • Graphic Design & Branding
  • Our Work
  • News
  • Become a Client
  • Search
  • Menu Menu
  • Twitter
  • Facebook
  • LinkedIn
  • Instagram
instagram stories

5 Tips On Instagram Stories For Small Businesses

February 16, 2021/in Digital Marketing, Instagram/by Brittni Wright

It’s hard to sell your products or services on Instagram without coming across as too “sales-y”. The more organic your feed is, the more native your content will look to the platform. Leave the sales focused posts for any social ads you are running. In this blog post, learn how we advise small businesses uses Instagram Stories to sell their products, without using “swipe up”! and other sales tactics.

1. Give Your Instagram Stories A Human Side

Marketing products and services on social media is one of the top benefits of using these platforms like Instagram for small business owners. The other benefit of all social media is building a sense of community with customers and prospective customers. Instagram Stories are an opportunity to share your company’s more human side with the ability to share live unedited footage of products and services. This also allows for customers to build a sense of loyalty to your company while amplifying your brand awareness.

2. Showcase Your Culture

Showcasing culture in 2021 is what will set you apart from other brands, particularly in the small business world. Instagram Stories are a great way small businesses can showcase their company culture. Your website may depict your brand persona from a business perspective. However, Instagram Stories give future clients and potential talent the ability to identify with what you’re selling, which in turn gives them a far better idea of what they can expect when working with, or for, your company.

3. Feature Your Users or Customers

Everyone loves product and/or service feedback on Instagram Stories! Take advantage of this new update by piggybacking on the following of your best customers/consumers. Reach out to those who shop your product online or frequent your store and ask if you can repost their content or send them additional product/services for their feedback to feature. Everyone loves to feel like an online star for a day!

4. Do Something Unique

Stories have been around for awhile on the platform, everyone tends to use it the same way. All brands do the the same BTS footage or Q&As, which can be really fun, but experts at Onimod Global would advise you to try to think of a unique way of taking advantage of Instagram Stories. It could be telling the stories of how your service saved someone’s health or making a short story series using your product over a certain time period, or interviewing people on the street gauging a first impression — anything. Think outside the box and continue doing what you notice is seeing the best engagement.

5. Showcase Experiences

The story feature on all social media platforms is designed to offer a peek into the action, so to speak. Therefore, it’s super important to really showcase something engaging and unique! Stories that capture a special or exciting experience provide real insight into what your company or brand is about from the point of view of an employee or customer. That’s the kind of information other formats just can’t communicate as directly.

More from Onimod Global

Onimod Global is looking forward to the future and helping your business reach your full digital potential. Interested in being a digital frontrunner and growing your small business? Reach out to us here!

Onimod Global releases the latest digital marketing news and essential marketing tips every Tuesday and Thursday! To catch up on the top digital marketing news and trends, click here. To find out more about who we are and what we do, click here.

Tags: Digital marketing news, Digital marketing tips, Instagram, Instagram Stories, instagram story tips, local business tips, organic social media content, small business tips, social media advertising
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on WhatsApp
  • Share on Pinterest
  • Share on LinkedIn
  • Share on Tumblr
  • Share on Vk
  • Share on Reddit
  • Share by Mail
https://www.onimodglobal.com/wp-content/uploads/2021/02/Screen-Shot-2021-02-16-at-19.59.41.png 698 1046 Brittni Wright https://onimodglobal.com/wp-content/uploads/2018/03/best-digital-marketing-agency.png Brittni Wright2021-02-16 18:58:222021-02-16 18:58:225 Tips On Instagram Stories For Small Businesses
You might also like
Digital Marketing AgencyHere Are 9 Eye-Opening Digital Marketing Stats From the Past Week
Digital Marketing AgencyIgnore the Uproar. The Instagram Algorithm Change Is a Good Thing.
Digital Marketing AgencyTop 3 Digital Marketing Tips to Earn More Traffic to Your Website
Digital Marketing Agency8 Companies Doing Social Media Right and What Marketers Can Learn From Them
Digital Marketing Agency9 Intriguing Digital Marketing Stats From This Week
Digital Marketing CompanyGoogle Hit With Record Breaking $2.7 Billion Fine From the E.U.

Search Onimod Global

Recent Posts

  • How to Personalize Your Digital Marketing Strategy
  • Tips to Improve Your Online Webinars and Increase Business Success
  • Top Mistakes to Avoid in Social Media Marketing
  • A Guide to Improving Your Customer Journey
  • Mastering Social Media Design

Instagram

onimodglobal

Onimod Global
Want to transform your promotional emails into eng Want to transform your promotional emails into engaging conversations with your customers? Try email marketing. 

From meticulously curated content that mirrors your brand's values to comprehensive segmentation, Onimod Global guides you every step of the way.

Contact us today by using our link in bio to learn how we can help your email marketing strategy.
When it comes to digital marketing, webinars are o When it comes to digital marketing, webinars are one of the most versatile and effective tools at your disposal. Not only do they serve as an incredible platform for educating your audience, but they can also play an instrumental role in converting leads and moving them down the sales funnel. Continue reading by using our link in bio.
First impressions matter. But while the look of yo First impressions matter. But while the look of your website impacts audience perception, the user experience (UX) and navigation play an integral part in establishing trust with customers. 

Build a website that speaks to your unique audience to drive online success at onimodglobal.com.
Social media has become an integral part of busine Social media has become an integral part of businesses’ marketing strategies. With platforms constantly updating their algorithms and rolling out new features, there is always something new to learn. But with so many moving parts, there are also plenty of pitfalls to avoid. Continue reading to learn more by using the link in our bio.
Google has over 8.5 billion searches daily. Are yo Google has over 8.5 billion searches daily. Are you utilizing it correctly?

As a proud official Google Partner with a deep understanding of Google's algorithms, Onimod Global is your navigator in the sea of search visibility. 

Contact us today by using our link in bio.
In today’s digital age, the customer journey has In today’s digital age, the customer journey has evolved drastically.  You need to know not only what they think and feel about every online interaction with your brand, but also what they might do in the future. This is where digital customer journey mapping comes into play. Continue reading by using the link in bio.
Turning your 'likes' into 'sales' one Instagram po Turning your 'likes' into 'sales' one Instagram post at a time…

From hashtags to reels, Onimod Global optimizes your brand visibility on Instagram to drive real sales. 

Let’s get your IG account optimized today. See our link in bio to learn more.
Social media design can differentiate between a sc Social media design can differentiate between a scrolling thumb and an engaged follower. As the digital landscape continually transforms, how can brands harness the power of social media design to captivate their target audience?

Continue reading to learn more. Link in bio.
Today, Aaron Domino, President and Chief Strategis Today, Aaron Domino, President and Chief Strategist of Onimod Global, and Al Caicedo, CEO of Virtual Apex Advisors, are in Las Vegas for MOMENTUM - an educational conference hosted by Wealth Watch Advisors.

At the event, Aaron and Al will explore the future of financial advising in the digital world.
Does blogging help with SEO? The answer is a resou Does blogging help with SEO? The answer is a resounding yes. Blogging brings in more traffic and can help build brand awareness and authority. Here’s how to optimize and excel in this powerful marketing sector. See our link in bio to continue reading.
Want to drive growth for your business? By deliv Want to drive growth for your business? 

By delivering the right message to the right person at the right time, you create a profound connection that fosters trust and boosts conversion rates.

Discover how our personalized CTA strategies can help convert your leads by clicking the link in our bio.
Technology has been continuously advancing to cate Technology has been continuously advancing to cater to the demands of modern society. 5G technology has brought about a revolutionary change in how we communicate, work, and conduct business. As the world embraces the era of 5G, its impact on various industries, including digital marketing, has been nothing short of transformative. Continue reading by using the link in our bio.
Stop guessing what your audience wants and start u Stop guessing what your audience wants and start understanding. By comparing two versions of a webpage or app, A/B testing lets you hone in on what works, and where to save your marketing budget.

At Onimod Global, we guide your brand to deeper insights, more engaged customers, and a soaring conversion rate.

Start the conversation with us today by using our link in bio.
The human voice is replacing the keyboard, which p The human voice is replacing the keyboard, which profoundly affects SEO. Here’s how to stay ahead of the AI curve. Continue reading by using the link in bio.
Wondering whether your website is properly optimiz Wondering whether your website is properly optimized for mobile devices?

An omnichannel customer experience is a necessity in 2023, Needless to say, if your website is poorly optimized for mobile device browsers, you’re missing out on potential new business.

From intuitive navigation to fast load times, we optimize every aspect to deliver an exceptional user experience across all mobile devices.

Contact us via the link in our bio to get started.
Marketers have a vast landscape of social media pl Marketers have a vast landscape of social media platforms to navigate, and each platform presents unique opportunities. But when it comes to B2B marketing, LinkedIn stands out as the ideal channel for more reasons than you may realize. Let’s take a deeper look. Continue reading more by using our link in bio.
Is your local business struggling to stand out onl Is your local business struggling to stand out online? 

Enhance local search rankings with our tailored SEO strategies, including location-based keywords and accurate listings. Engage your audience with compelling content, optimized pages, and user-friendly design. We'll also manage your online reputation, listing accuracy, and local directories. 

Contact us today to learn more at onimodglobal.com.
Today’s focus point is Meta’s newest platform Today’s focus point is Meta’s newest platform innovation – Instagram Threads. With digital landscapes perpetually changing and evolving, advancing with these shifts is more crucial than ever. Now, let’s dive into this new platform and how it could shape the future of social media and digital marketing. Continue reading to learn more.
How important are page one search results in 2023? How important are page one search results in 2023? Very. 

User behavior doesn’t lie. By leveraging effective SEO strategies, Onimod Global can help you drive organic traffic that converts.

Begin the conversation with us today by visiting onimodglobal.com.
If you are involved in digital marketing, you’ve If you are involved in digital marketing, you’ve often heard the terms “landing page” and “home page.” But what are they exactly? Are they interchangeable or serve distinct purposes in a successful digital marketing strategy? And how can you optimize both to drive customer engagement and conversions? Let’s dive in and explore these topics. Continue reading to learn more.
Load More Follow on Instagram

Google Partner

Digital News

  • How to Personalize Your Digital Marketing Strategy September 13, 2023
  • Tips to Improve Your Online Webinars and Increase Business Success September 8, 2023
  • Top Mistakes to Avoid in Social Media Marketing September 5, 2023

Search Onimod

Onimod Global

Call Us: 888-263-7046

159 N. Sangamon St.
Suite 200
Chicago, IL 60607

© Copyright - Onimod Global
  • Twitter
  • Facebook
  • LinkedIn
  • Instagram
The Clubhouse App: What Marketers Need to KnowSocial Media Marketingdigital marketing agency7 Ways to Improve Your Online Presence in 2021
Scroll to top