When seeking conversions of any sort, a landing page can "make or break" a user's decision to convert. Building a compelling landing page tailored for conversions is much easier said than done. There are numerous factors that go
When seeking conversions of any sort, a landing page can "make or break" a user's decision to convert. Building a compelling landing page tailored for conversions is much easier said than done. There are numerous factors that go
1.) Define Key Performance Indicators Not all KPIs are created equal. When starting an advertising campaign, make sure to clearly state which metrics are most important to you. Do you want to focus on conversations, or reach?