The way brands engage with their consumer is always changing, especially in the past 10 years compared to the rest of the digital age's history. eCommerce sites have made the biggest leap digitally by engagement occurring almost
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- Author: Brittni Wright
Consumers took Black "Friday" by storm this year setting ground-breaking records with the largest online presence in its history. 2018's Black Friday shopping festivities also started earlier than ever. Right after Thanksgiving dinner, consumers everywhere jumped straight
Being able to measure your data is key to understanding how well you are performing on all of your digital platforms. Typically, data is confusing to interpret and an extremely boring visual for management. At Onimod Global,
A popular shift in content marketing has taken the form of storytelling. Consumers have shown that a product or service that offers an experience is much more attractive to them. Storytelling takes content marketing to a whole
Google continues updating their advertising platform to create ways that benefit you, the users, in bigger and better ways. The latest update involves Google AdSense and how they will process monetizing new sites. Overview of Google AdSense
A social site that is growing larger and larger everyday is YouTube. As its followers have grown significantly in the past few years, so has their advertising platform. With growth comes some changes, and the experts at
In recent years, Google has continuously made adjustments to their advertising platform specifically with their text ads on the Google Display Network (GDN). Google has now incorporated responsive display ads to create a visual for the consumer. The
Amazon has earned their powerhouse title over the years since starting their business in 1997 selling books. With growth of 39% year over year in net sales, a 12x jump in earnings per share (EPS), and over
SEO, or search engine optimization, is crucial to the success of any business in any industry. SEO refers to non-paid marketing techniques with the goal of increasing your search engine visibility and ranking high on the first
A concept far from new, outsourcing your digital marketing has several benefits for your company. Businesses all around the world are increasing their clientele, their inventory, company size, which inevitably creates a lot more work. With new
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