We have compiled articles discussing marketing strategy that have been published on Forbes over the last couple of weeks. While we offer plenty of our own digital marketing advice here at Onimod Global, it never hurts to
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We have already discussed the importance of women in digital marketing, but let’s take a look at how a few specific women are shaping its future. Many brands are currently shifting their target audience to include more
It's not much of a surprise, but the ecommerce market is continually on the rise. According to Statista, "from 2010 to 2013, total U.S. retail ecommerce sales increased from $167.3 billion to $263.3 billion. In 2014 that number jumped up
Marc Pritchard, chief brand officer of Procter & Gamble, had many things to share with the attendants of the most recent ANA’s Masters of Marketing Conference. Kristina Monllos of Adweek reported on the event, and gave keen
Twitter has recently announced that a character limit change is official - tweets can now contain up to 280 characters, but not for every user yet. It's an interesting and risky move, as the 140 character limit
2017 has been an interesting year so far in the digital marketing world, with some surprising stats and trends. Some of the stats listed are from Christopher Heine's article in Adweek that caught our attention. 1. Yelp ahead
Although running successful digital marketing campaigns can be beneficial for many industries, there are some in particular where ROI is much more substantial. It's almost an "adapt or die" scenario for companies within certain industries in an
Whether we’re talking about a personal account or a company page, there are several different ways to utilize LinkedIn as a powerful digital marketing platform. LinkedIn is reported as the most effective social platform in 2017 by
Having a professional website for any business in today's market is a crucial recipe for success, yet it's amazing how many organizations have low quality websites or nothing at all. There are multiple reasons why companies should
Nearly every digital marketer in today’s society utilizes Google as a primary form of advertisement. With more than 6.5 billion searches being made each day, the need to rank well on Google’s search results page is imperative.
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