1.) Define Key Performance Indicators Not all KPIs are created equal. When starting an advertising campaign, make sure to clearly state which metrics are most important to you. Do you want to focus on conversations, or reach?
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Prime Portables Inc. is Chicagoland’s #1 Portable Restroom Rental Company. Prime Portables is a full service portable restroom rental company that provides services to the entire Chicago Metropolitan Area 24 hours a day, 7 days a week, 365
1.) The Potential It’s no secret that the use of mobile devices is skyrocketing. According to a report on SmartInsights, the average individual in the US spends 87 hours each month browsing on a smartphone. With so
This article is written for those trying to gain a deeper understanding of who we are and what we do. Onimod Global is a Chicago based Digital Marketing & Consulting firm that strives to work with your
When weighing out your options for SEM and how to most effectively spend ad dollar, analyzing the benefits of using Google AdWords and Bing Ads is a great starting point. The common assumption is that Google AdWords
There are plenty of articles out there claiming to have some sort of quick fix or tip to exponentially boost your AdWords campaigns. In certain case studies these hints may have actually been incredibly successful, but that
With the recent launch of a new Google AdWords interface and updates, it will become essential for businesses, marketers, agencies, etc. to adapt to an ever changing world of digital marketing. After watching Google's AdWords webinar on
There were a few new features recently introduced at the 2017 Google Marketing Next keynote. Google is constantly trying to optimize the experience it provides for both its marketers as well as its consumers who conduct millions
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Now out of beta, similar audiences for Search enables advertisers to target users searching for the same kinds of things as recent site visitors. (more…)
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