The dynamic of social media is constantly changing and 2018 has the potential to be an important year for social media. After analyzing an article from Marketing Land written by Laura Collins, there are some interesting changes
The dynamic of social media is constantly changing and 2018 has the potential to be an important year for social media. After analyzing an article from Marketing Land written by Laura Collins, there are some interesting changes
Digital Marketing is a very broad term that consists of many important areas for professionals to master, and is also a fast growing industry for employment. SEO, SEM, social media advertising, email marketing, and data analysis are
As we near the end of 2017, we recall many of the new ideas and innovations that this year brought to us. In digital marketing, there have been many changes. Digital marketing is centered around change, as
What separates a successful digital marketing agency from a mediocre one? Numerous agencies claim they provide the best digital services available and will always go out of their way for client needs, but is this really the
2017 has been an interesting year so far in the world of social media, with some surprising stats and trends. Facebook remains a giant, Instagram is making strides, and Snapchat is utilizing augmented reality to its advantage. Some
Consumers are constantly shifting toward the convenient. This is exactly why popularity of video content has soared in 2017, and will continue to do so for the foreseeable future. Users are able to more quickly absorb information
There is no busier time of the year for an advertiser than the holidays. As millions of consumers are looking to purchase gifts for their loved ones, we advertisers are here competing against one another for their
As marketers, we are constantly on the lookout for the latest and greatest marketing technologies. New gadgets and gizmos come and go, but few can withstand the test of time. One that has achieved this honor is
It's no surprise that career opportunities within the digital marketing industry continue to grow, especially in the larger U.S. cities. With digital marketing being the heaviest advertising route used by most organizations today, these career opportunities are flourishing. Many
The Holiday Season is right around the corner, and that means it's time to develop marketing strategies to prepare for the increased traffic. According to Google, "U.S. retail eCommerce sales are expected to increase 15.8% during the