Could this be the next big thing in social media? Or is it all too good to be true? The jury is still out, but the future does look considerably promising for Vero. Comparison Facebook CEO, Mark
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Keith Weed, Unilever CMO, believes that many platforms have not yet caught up to the innovative technologies of today. As a result, many of these platforms are serving poor quality advertisements to consumers, with little recourse. Ongoing
There is no busier time of the year for an advertiser than the holidays. As millions of consumers are looking to purchase gifts for their loved ones, we advertisers are here competing against one another for their
As marketers, we are constantly on the lookout for the latest and greatest marketing technologies. New gadgets and gizmos come and go, but few can withstand the test of time. One that has achieved this honor is
Twitter has recently announced that a character limit change is official - tweets can now contain up to 280 characters, but not for every user yet. It's an interesting and risky move, as the 140 character limit
Every industry is different. While some digital marketing objectives may be applicable over a wide variety of products and services, there are some areas in which a specialty is needed. One of our successful clients, Theory, is
Consistently posting on a business Twitter account may start to feel like a meaningless and repetitive task, yet it's important to build a brand and keep audiences engaged. According to Marketing Land, there are "currently over 300
A couple of weeks ago Snapchat introduced a new feature called the "Snap Map." This feature is almost a replication of the "Find My Friends" app, which means users can now share their location with one another.
What is Social Media Marketing? Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and
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