Twitter has recently announced that a character limit change is official - tweets can now contain up to 280 characters, but not for every user yet. It's an interesting and risky move, as the 140 character limit
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With more than 2 billion users, Facebook certainly has its finger on the pulse of the world. In light of many recent natural disasters, the platform is looking for ways in which it can help those in
2017 has been an interesting year so far in the digital marketing world, with some surprising stats and trends. Some of the stats listed are from Christopher Heine's article in Adweek that caught our attention. 1. Yelp ahead
Although running successful digital marketing campaigns can be beneficial for many industries, there are some in particular where ROI is much more substantial. It's almost an "adapt or die" scenario for companies within certain industries in an
Pinterest is quite new to the world of advertising. 2017 marks the third full year that Pinterest has offered their Promoted Pins to advertisers. Such pins allow advertisers to promote their products and services alongside of a
Whether we’re talking about a personal account or a company page, there are several different ways to utilize LinkedIn as a powerful digital marketing platform. LinkedIn is reported as the most effective social platform in 2017 by
Having a professional website for any business in today's market is a crucial recipe for success, yet it's amazing how many organizations have low quality websites or nothing at all. There are multiple reasons why companies should
Nearly every digital marketer in today’s society utilizes Google as a primary form of advertisement. With more than 6.5 billion searches being made each day, the need to rank well on Google’s search results page is imperative.
Many individuals and organizations out there today are battling to become major influences in the digital marketing community. Building a major brand is no simple task and getting your name out there can take months if not
It has become very apparent in recent years that women are being slighted in many ways because of their gender. According to PayScale, women earn 76 cents for every dollar earned by their male counterparts. Digital marketing
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