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With billions of people using Facebook each month, the opportunity for lead generation is endless. Facebook recently shared tips on how to maximize lead generation via Facebook posts and ads to help businesses boost the performance of

As most are aware, video is the best performing content type across all platforms. But each platform comes with its own set of unique strategies and tactics to succeed. On Facebook in particular, creators usually find that

The 2020 holiday season is here and for many it can’t be business as usual. Businesses must continue to shift and adapt to everything going on and with many distractions, capturing consumers’ attention is more difficult than

As a business, the goal of posting on social media is to generate brand awareness, engagement and drive more traffic to your website. To optimize your social media marketing strategy, the times you post on social media

Social media is a unique public environment that has its own culture and expectations. And at some point in social media managing, you’ll have to deal with negative comments on your brand's page or posts. While some

The benefits of advertising your business on Facebook are endless. With over a billion active users, cutting edge features, and detailed targeting ability, why wouldn’t you market yourself there? Despite all its advantages, many businesses still struggle

Facebook is getting creative with advertising content that their users can engage with: augmented reality! For those of you unfamiliar with augmented reality, and especially the use of it in advertisements, it is extremely interactive and allows

Could this be the next big thing in social media? Or is it all too good to be true? The jury is still out, but the future does look considerably promising for Vero. Comparison Facebook CEO, Mark