When faced with a challenge, what’s a tech company to do? Turn to technology, Facebook suggests. (more…)
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A change to the Facebook pixel will now pass a page's click data and metadata back to Facebook. (more…)
What is Social Media Marketing? Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and
In an effort to better monetize its platform and boost user traffic, Twitter may relax the 140-character limit on individual tweets by no longer counting photos and Web links, Bloomberg reported earlier this week. The tweak could
Instagram recently dropped the news that it will be adapting a non-chronological newsfeed order, similar to its big brother, Facebook. Instead of sorting posts in a familiar linear order, the new algorithm will weigh in a variety
Pity the Super Bowl advertisers that didn’t take full advantage of mobile search this year. According to Google, 82 percent of TV ad-driven searches during the Super Bowl happened on smartphones. That’s a 12-point jump from last year, when
Google has spoken — and an important part of the mobile web will never be the same. At least that’s the theory, and certainly the search giant’s intention. Google sees app install interstitials — those big ads
Sites like Etsy, Amazon and eBay have made it easier than ever to open an online store and jump on the e-commerce bandwagon. Now advertising on Facebook is essential for success in today's e-commerce market. For many
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