Social media marketing is absolutely necessary for brands and businesses in order for them to stay relevant. By having a social media strategy in place, it helps businesses engage and influence their target audience. There are so
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Yes Wordpress is SEO-friendly, but simply launching a WordPress website isn't enough to rank at the top of the search engines. WordPress has been around since 2003, and has certainly come a long way to help define
These days, a strong digital presence is required for any business that wants to bring in or engage with new and existing customers. But what is a digital presence? And what elements are needed for a strong digital
Digital marketing is more important now than ever. You can utilize digital marketing to target specialized markets, allowing you to reach out to customers who may not have previously considered your company. But this industry is fast-growing,
Over the past few years, the social media space has become extremely crowded by brands across all industries. This has made organic growth more difficult but social media remains an indispensable part of an overall marketing strategy.
Social media platforms introduce new features and change their algorithms frequently throughout the year. As marketers, we have to keep up with the trends and continuously update our strategies to ensure they stay effective. As we make
Instagram continues to be a valuable marketing tool for many brands, especially as the popularity around influencer marketing continues to grow as well. However, not many businesses use their own profile to build a complimentary marketing channel
Clubhouse has been steadily gaining traction since it first launched in 2020. This app has an entirely different concept than any other social media platform, creating a brand new opportunity for marketers. Here’s what businesses need to
If you can’t measure it, you can’t improve it. This is especially true when it comes to marketing campaigns. The extent to which we’re able to measure the impact of our campaigns determines the quality of our
When dreaming up ways to improve search engine results, it makes sense to consider the customer loyalty factor. Why you ask? Customer loyalty plays a very crucial role in marketing for a company. Whether it may be
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