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LinkedIn rolled out new updates to its Sales Navigator platform that attempt to cut down on the day-to-day administrative tasks to build stronger relationships with customers and prospects, and close more deals.  The update includes an easier

Infographics are a great marketing tool, as they allow for easy communication of complex ideas in a visual way. Over the past few years, they’ve been forgotten due to the mass production of extremely low quality infographics

Most businesses understand the importance of marketing on Facebook, LinkedIn, Twitter, Instagram, ect. Pinterest is a social platform that’s often overlooked due to the assumption it’s just a place moms go to find recipes and DIY inspiration.

In late October of 2019 Google confirmed they were rolling out a new lead generation form extension. The goal of the extension is to help more mobile users convert and easily provide their contact information without ever

It’s estimated that 50% of searches will be done with voice search in 2020. Optimizing for voice search is no longer a latest marketing trend–it is a necessity. Those who ignore its popularity risk losing a lot

SEO, or search engine optimization, can seem confusing, complicated, and difficult. That’s why many businesses turn to an outside SEO agency. With thousands of different agencies to choose from, it can be even more difficult to find

In the fast-paced, highly competitive space of digital marketing, you never want to find your brand losing traction. While there are a variety of successful digital marketing strategies, it’s rare that it remains unchanged. The new year

Marketing is one of the fastest-changing professions today. With that, you never want to find yourself stuck in a rut or using outdated strategy. As the end of the year approaches, it’s the perfect time to research

Whether liked or not, the entire holiday season remains the most important time of the year for both brands and consumers. Even though Black Friday and Cyber Monday are the two largest shopping days of the year,

When building PPC campaigns, marketers usually focus on what should be included in targeting attributions. However, campaign exclusions are equally as important. Negative audiences, keywords, and other exclusions help to reduce wasted spend ensure people see the