The list of companies planning to suspend their Facebook ads for the month of July continues to grow. This boycott stemmed from Facebook’s inaction to address hate speech on its platform. A civil rights coalition, which includes
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The benefits of advertising your business on Facebook are endless. With over a billion active users, cutting edge features, and detailed targeting ability, why wouldn’t you market yourself there? Despite all its advantages, many businesses still struggle
On August 29th Facebook started their global roll out of their new lead generation feature in Messenger to all advertisers. This feature allows businesses to create an automated question and answer experience within their Messenger app that
Facebook is getting creative with advertising content that their users can engage with: augmented reality! For those of you unfamiliar with augmented reality, and especially the use of it in advertisements, it is extremely interactive and allows
Could this be the next big thing in social media? Or is it all too good to be true? The jury is still out, but the future does look considerably promising for Vero. Comparison Facebook CEO, Mark
One of the most inspiring aspects of digital marketing is that it can be useful across an incredible number of different industries. Each industry comes with its own unique strengths and caveats, and the industry of hospitality
There is no busier time of the year for an advertiser than the holidays. As millions of consumers are looking to purchase gifts for their loved ones, we advertisers are here competing against one another for their
1.) The Potential It’s no secret that the use of mobile devices is skyrocketing. According to a report on SmartInsights, the average individual in the US spends 87 hours each month browsing on a smartphone. With so
When faced with a challenge, what’s a tech company to do? Turn to technology, Facebook suggests. (more…)
A change to the Facebook pixel will now pass a page's click data and metadata back to Facebook. (more…)
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