The idea of location-based marketing is not new, but it is becoming an increasingly popular campaign strategy for brands to attract both new and loyal customers. As the use of mobile devices continue to rise and advancing
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Many tune in to watch the best football players in the country face off during the Super Bowl each year, but many more tune in exclusively to watch the amazing advertisements that are shown in between in
1.) The Potential It’s no secret that the use of mobile devices is skyrocketing. According to a report on SmartInsights, the average individual in the US spends 87 hours each month browsing on a smartphone. With so
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