Not all website structures are favored equally by search engine algorithms. A site that is a disorganized jumble mess of pages is unlikely to rank well against a structure that is rigorous and streamlined. To make your
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Small businesses can face many growth challenges, such as limited resources, budget constraints, competition, staffing challenges, etc. It can be tough to figure out ways to set yourself apart from other businesses and achieving overall success. Executing
Right now, everyone is shifting the focus of their content to COVID-19. Rightfully so, as it’s impacting everyone and everything around the world. People are looking for answers and businesses feel compelled to respond. This creates a
A recent survey by Conductor revealed that due to COVID-19 and the extension of the social distancing guidelines, many marketers anticipate a decrease in their annual marketing budget, but still expect goals to remain the same. How
With the current situation of the world, not many are traveling outside of their residing neighborhoods, or even have the ability to. Being able to market your business locally and digitally is now more important than ever.
Today’s consumers no longer use Amazon just to purchase products. 90% of consumers use Amazon to price check a product, 72% of consumers visit Amazon for product ideas, and 56% of consumers visit Amazon before any other
If you’ve been struggling with increasing traffic to your site, acquire downloads, leads, clients, etc. it’s possible that it’s due to a high bounce rate. A high bounce rate is one of the most common conversion killers.
It’s estimated that 50% of searches will be done with voice search in 2020. Optimizing for voice search is no longer a latest marketing trend–it is a necessity. Those who ignore its popularity risk losing a lot
SEO, or search engine optimization, can seem confusing, complicated, and difficult. That’s why many businesses turn to an outside SEO agency. With thousands of different agencies to choose from, it can be even more difficult to find
In the fast-paced, highly competitive space of digital marketing, you never want to find your brand losing traction. While there are a variety of successful digital marketing strategies, it’s rare that it remains unchanged. The new year
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