Are you a PPC connoisseur or a paid social media pro? Are you neither of these things and looking for more insight on how to develop a paid digital marketing strategy? You have definitely come to the
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Search engine optimization, SEO, by definition is: a strategy in digital marketing which aims to improve your ranking on search engines. Sounds easy to conquer, but we all know it isn’t so simple. It’s extremely difficult to
Google now shows why it ranked a specific search result. The new 'About This Result' feature shows searchers information about some of these most important factors used by Google Search to connect results to their queries. (more…)
Do you feel like your business’s visibility on Google is lacking? If your business isn’t showing up for relevant searches in your area, it’s time to reevaluate your local SEO strategy, specifically your efforts on Google My
When it comes to SEO, a common misconception is that to be successful, you must “trick” the algorithm. Actually, it’s about having a grasp on the key elements of the algorithm and aligning your content strategy with
High quality website copy is one of the most effective ways to improve user experience, sell your company and drive more conversions online. If you can create copy that’s engaging and makes you stand out from competitors,
When it comes to SEO, both on-page and off-page efforts are equally important and need to be done appropriately. Link building is an off-page SEO technique that has become essential in enhancing a website’s rankings and its
All businesses are looking to attract more customers in their local area. Obviously, increasing local SEO efforts is going to be one of the best ways to accomplish this. Here are 7 local SEO ranking signals to
A blog can be an extremely valuable asset to a business’s overall success. Over the last decade or so, businesses have increased revenue, improved brand awareness, and boosted conversions with valuable written content published for their target
Google’s December 2020 Core update was a notable change according to several data providers. The Google core update is now completely finished rolling out as of December 16, 2020 and while the December core update is not figured
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