With the rise in the number of startup businesses, how can you ensure your startup will succeed and stand out from the competition? Many startups claim to implement digital marketing practices, yet most don't invest enough time and
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It's not much of a surprise, but the ecommerce market is continually on the rise. According to Statista, "from 2010 to 2013, total U.S. retail ecommerce sales increased from $167.3 billion to $263.3 billion. In 2014 that number jumped up
Twitter has recently announced that a character limit change is official - tweets can now contain up to 280 characters, but not for every user yet. It's an interesting and risky move, as the 140 character limit
With more than 2 billion users, Facebook certainly has its finger on the pulse of the world. In light of many recent natural disasters, the platform is looking for ways in which it can help those in
Although running successful digital marketing campaigns can be beneficial for many industries, there are some in particular where ROI is much more substantial. It's almost an "adapt or die" scenario for companies within certain industries in an
Pinterest is quite new to the world of advertising. 2017 marks the third full year that Pinterest has offered their Promoted Pins to advertisers. Such pins allow advertisers to promote their products and services alongside of a
Whether we’re talking about a personal account or a company page, there are several different ways to utilize LinkedIn as a powerful digital marketing platform. LinkedIn is reported as the most effective social platform in 2017 by
Many individuals and organizations out there today are battling to become major influences in the digital marketing community. Building a major brand is no simple task and getting your name out there can take months if not
Google has announced that the Google Partners program has launched a new certification exam - Digital Sales. Google Partners is a program that provides agencies access to free training and exclusive tools, as well as the guidance and
In a recent article from Forbes, there are some important trends in the digital marketing industry that marketers should be aware of. The digital world is always evolving: consumer patterns change, new platforms emerge, etc. Therefore, organizations
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