Google has announced that the Google Partners program has launched a new certification exam - Digital Sales. Google Partners is a program that provides agencies access to free training and exclusive tools, as well as the guidance and
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Google AdWords is the most common form of digital advertising. The use of its search, display, and shopping networks have an incredible impact on consumers who are conducting daily searches online. Unfortunately, even the best digital marketing
It’s no secret that mobile advertising is taking over in a big way. This transition is quite possibly the single most important trend in digital marketing at this time. So what are you doing to enhance your
This article is written for those trying to gain a deeper understanding of who we are and what we do. Onimod Global is a Chicago based Digital Marketing & Consulting firm that strives to work with your
When weighing out your options for SEM and how to most effectively spend ad dollar, analyzing the benefits of using Google AdWords and Bing Ads is a great starting point. The common assumption is that Google AdWords
There are plenty of articles out there claiming to have some sort of quick fix or tip to exponentially boost your AdWords campaigns. In certain case studies these hints may have actually been incredibly successful, but that
There were a few new features recently introduced at the 2017 Google Marketing Next keynote. Google is constantly trying to optimize the experience it provides for both its marketers as well as its consumers who conduct millions
Now out of beta, similar audiences for Search enables advertisers to target users searching for the same kinds of things as recent site visitors. (more…)
Image Search recently launched “Similar items” on mobile web and the Android Search app. The “Similar items” feature is designed to help users find products they love in photos that inspire them on Google Image Search. Using
Onimod Global shares how the company says thousands more advertisers will gain access to store visits data as a result of improved measurement techniques and machine learning-powered modeling. (more…)
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