Instagram's latest update revolutionizes content exploration via hashtags, urging marketers to optimize content and profiles for maximum visibility, captivating users in a sea of search results, and encouraging further exploration. This update swaps out the former "Top
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Today's focus point is Meta's newest platform innovation - Instagram Threads. With digital landscapes perpetually changing and evolving, advancing with these shifts is more crucial than ever. Now, let's dive into this new platform and how it
Instagram is a social media platform that allows you to share photos and videos with your friends, family, and the world. The platform has grown exponentially over the years and continues to grow in popularity. It all
Marketing metrics matter because smart marketing is built on the foundations of solid data. That is why any business with a digital marketing strategy should be closely monitoring the following 4 metrics. Let’s hop right in! In
Promoting your brand on Social Media is paramount nowadays. And hashtags are an extremely effective tool when used correctly. Let's delve a little deeper into the world of the previous pound sign (#) and how it can
Are you a PPC connoisseur or a paid social media pro? Are you neither of these things and looking for more insight on how to develop a paid digital marketing strategy? You have definitely come to the
Instagram continues to be a valuable marketing tool for many brands, especially as the popularity around influencer marketing continues to grow as well. However, not many businesses use their own profile to build a complimentary marketing channel
It’s hard to sell your products or services on Instagram without coming across as too “sales-y”. The more organic your feed is, the more native your content will look to the platform. Leave the sales focused posts
Brick-and-mortar retail was a significant revenue-driver as recently as 2019, but Covid-19 has changed everything. The pandemic has already accelerated levels of e-commerce growth not previously expected until 2022 at minimum. Live shopping is coming up as
Instagram’s recent update came with several new features. While this one may not seem like the most exciting, it’s extremely useful for brands. As marketers, we’re always working to get our content found easier online and on
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